Thursday, 10 May 2012

Critique Challenge: Advertisement Evaluation




Subjectivism

          Subjectivism in this ad is a funny ad that will attract viewers to watch. It is compatible with  the attitude of mind now that chasing youth and material beauty. Behind this ad is the symbol of spirit and content of written content that tells the story of teenage life now.


         This ad also illustrates that a material will disappear  too but beauty will remain with the product. This will convince teenagers now using the product. It does not use a lot of locations but only one location and it can produce an ad that will catch the attention of the audience. But lack in this ad it show actors introduce new products. it shows ads that seem toocheap when we need to deliver products with confidence and style to show the brand's products reveal a product that can not be found in any kind of market.


Objectivism

       Audience should laughing histerically from starting until the end of the advertising. Because this ad is a funny ad that allows viewers watching fun while getting the attractiveness of the products. Audience should be able to get the  message that want to be  delivered by the commercial. although it only ads that funny, and simple but it can attract the attention of the audienceand viewers to understand what you want to reach.

        Audience should  be remember the commercial for a long time. Because these ads are easy to understand and be understood. Audience should be able to laugh five to ten second after watching the advertisement. because the reaction interface and the way their acting actor is funny even if only at a single location.


Emotivism

              Audience should laugh immediately after viewing this ads. Audience  will be able to laugh everytime they remember this ads. Audience will watch this repeatedly for at least four to five times immediately after  viewing this ads.  At the end of this ads,audience should feel that this ads are so unique because they haven’t  seen commercial like this.


Relativism
       Relativism ia a reality of life is reflected in a culture in recent times. In term of advertising, we can reflect that reality in the present age is very inportant material for young people to continue with their lives now. Beauty is also represents the personality of a personality in the present. Thus it is not surprising that many young people from teens compete to show them beauty.
               In this ad we can see that it reflects about teenagers in now. No material and no beauty of life does not means for teens. With this advertising is attract the attention of the audience to watch and it can also convince the audience to use the product is diaplayed.



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